Semrush is an all-in-one digital marketing platform designed to assist businesses in improving their online visibility and discovering marketing insights. It provides a wide array of tools covering SEO, content marketing, competitor analysis, PPC, and social media marketing. With Semrush, users can uncover millions of national and local keywords, analyze any domain’s backlink profile, run technical SEO audits, and track SERP positions daily. The platform also offers features to find topics that resonate with your audience, optimize content for engagement, and analyze traffic of any website. Semrush emphasizes user-friendly interfaces and provides resources like webinars, blogs, and an academy to help users maximize the platform's potential.
Semrush offers three standard monthly subscriptions: Pro at $139.95, Guru at $249.95, and Business at $499.95. Annual subscriptions are available at discounted rates. Additional add-ons like Semrush Local and Social Media Tools are available at extra costs.
Rob Marvin PCMag
SEMrush comes in slightly behind our Editors' Choice winners among SEO tools, but it remains a solid digital marketing choice for small to midsized business users.
Brian Dean Backlinko
Semrush’s Keyword Magic Tool is one of the most powerful on the market, allowing you to find thousands of relevant keyword ideas in seconds.
Anonymous User G2
It's a good comprehensive SEO tool with many features that allow you to identify weak points in your SEO performance, fix them, and then track the change.
u/WeReviewedIt Reddit
I have found it to have very useful, but specific functions. It's not the best all around tool, but it's certainly a great luxury tool to have.
Sean Ogle Location Rebel
Semrush is 100% worth the price. It’s not cheap, but if you have a monetized site and you actually use the service, I have no doubt you’d be able to make far more than the cost from it after using it for a year.